Ads
Put money behind the posts that already work. Ads start paused so you can check them in Meta first.
Ad account
MetaThe Mural Story Adsact_1029384756 · bills in INR
Spent this month
INR 5,470
INR 19,530 left of INR 25,000 · 1 running
Return on ad spend
4.9×
Target 4× · INR 26,900 in sales
Purchases · clicks
3 · 1,350
INR 4.05 per click
Leads from ads
25
INR 219 per lead
Guard rails
A boost that would take this month's spend past the cap is refused.
SocialWise pauses a running ad whose return falls under the floor once it has spent that much, and tells you. Needs the Pixel.
Meta Pixel
Pixel firingTMS Shopify Pixel · last event Nov 10, 2:30 AM
Return on ad spend only shows when a Pixel on your ad account records purchases. For a Shopify store: Shopify admin → Settings → Apps and sales channels → Facebook & Instagram → connect this ad account's Pixel (and the Conversions API in the same screen). Then buy a test product and check again.
Winning posts
Your best Instagram and Facebook posts from the last 30 daysBoosted posts
Target: 4× return on ad spend. Numbers update every few hours.| Post | Goal | Budget | Audience | Status | Spent | Reach | Clicks | Leads | ROAS | |
|---|---|---|---|---|---|---|---|---|---|---|
| Pichwai pooja room Instagram · until Nov 18, 4:30 AM | WhatsApp chats | INR 500/day · 14d | Delhi, Gurgaon, Mumbai · 28–55 · Interior design, Luxury goods · Advantage+ | Running | INR 3,820 | 61,200 | 940 | 21 INR 182 each | 5.2× | |
| Villa living room makeover Instagram · until Nov 8, 4:30 AM | Visits | INR 300/day · 7d | IN · 25–60 · Instagram only | Paused ROAS fell below your floor of 2x | INR 1,650 | 30,100 | 410 | 4 INR 412 each | 0.9× |
Boost “Pichwai pooja room”
About INR 3,500 in total. The ad is made paused in your Meta ad account; turn it on here or in Ads Manager.